The Self-Destructing Message
Many film critics and industry publications will tell you a version of the same concept, that the age of the Hollywood star is over.
What they mean has more to do with power behind the camera than screen presence. Where we still find visible old-school star power doubling as negotiating power seems to rest mostly with an older generation of actors who also run production companies. Brad Pitt and Plan B Entertainment, Leonardo DiCaprio and Appian Way Productions,Tom Cruise and Cruise/Wagner Productions.
Rarer still is the helming of an extended franchise, from production to release, at the hands of a single person, with that same person as its star. There are a few franchises that have done this successfully, molding them into cinematic touchstones: Sylvester Stallone with Rocky, Vin Diesel with the Fast and the Furious franchise (though this arrangement took place later in the series’ history), and Tom Cruise with Mission: Impossible.
These are case studies in what it means to have outsized power in a landscape that is already wildly unequal. These are predominantly action franchises willed into being, or into continuation, by men who command extensive studio contracts numbering in the ten of millions of dollars. These are endeavors commanded by a kind of arrogance (or “ambition”) that has to exist for such an idea to gain traction. These are structures built on the auspices of “family”, moral fortitude, trust in the loyalty of others, and the singular conviction of their protagonists to succeed against impossible odds.
These are idealized redemption stories about what it means to make movies.